The MIF aims to be the industry consolidator – and a one stop platform for trade exchange and transparent price discovery for a wider basket offering including Horticultural Products, Processed Grains, Animal products, Aquaculture and Fresh Cut Flowers. Having the above basket offering in one setting has disruptive potential as currently, transparent price formation only exists in trade exchange of fruit and vegetables, and remains largely untransparent for 7-staple food commodities including proteins and processed grains.